The holiday season is upon us, and New England is buzzing with travelers eager to experience its cozy winter charm. Whether it’s a ski retreat in Vermont or a coastal escape in Maine, December is prime time to capture bookings by optimizing your Airbnb for holiday travelers. Not sure where to start?
ManagedBNB’s Guide to Keeping Your Airbnb Calendar Booked This Winter
Highlight Seasonal Attractions Nearby
Make sure your listing mentions the local holiday hotspots. Is your property near ski slopes, holiday markets, or scenic hiking trails? Travelers are drawn to experiences, so tailor your listing to feature must-visit New England gems, like North Conway’s ski resorts or Bristol’s coastal charm. Adding personal recommendations or a short guide can make your property more appealing.
Update Your Listing Photos
Professional, winter-themed photos can make all the difference. Show off cozy blankets, a snow-dusted porch, or a fireplace roaring with flames. Want to take it up a notch? Add festive touches like tasteful holiday décor, string lights, or even a small Christmas tree. At ManagedBNB we offer professional photography services to ensure your listing shines.
Offer Winter-Exclusive Amenities
Winter travelers are looking for comfort after a day braving the cold. Consider adding:
- Heated floors or a hot tub for relaxation.
- A fire pit or wood-burning stove for cozy evenings in.
- Complimentary hot cocoa, tea, or coffee. Small gestures go a long way.
Rentals equipped with these cozy extras are more likely to attract repeat bookings—and glowing reviews.
Optimize for Larger Groups
The holiday season often means family gatherings or trips with friends. If your property caters to larger groups, update your description to highlight features like multiple bedrooms, a large dining table for holiday meals, or spacious common areas. If you’re new to hosting families, consider stocking essentials like high chairs or board games to make your property family-friendly.
Leverage the Seasons in Your Marketing
The holidays are a time for tradition, nostalgia, and creating memories—and your property can be part of that story! Social media platforms are a great way to showcase how your Airbnb offers travelers the ultimate New England winter. Share posts of your property’s festive touches, a crackling fire, or nearby events like winter festivals.
Turn Your Airbnb into a Holiday Hotspot with ManagedBNB!
December travel offers the perfect opportunity to highlight what makes your Airbnb special. With festive marketing, cozy amenities, and thoughtful touches, you can attract holiday travelers while building a strong reputation as a top-rated host. Don’t settle for an average winter season—turn your rental into a must-visit holiday retreat!
Need expert help managing your listing or maximizing holiday bookings? Contact ManagedBNB today and keep your Airbnb merry, bright, and fully booked this season!
